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Cookie statement

Cookie statement

If you want to know more about how we process personal data related to cookies, please see our privacy policy our privacy policy.

What are cookies?

When you visit the Profuomo website, Profuomo receives and records information from your browser in several ways. Cookies are pieces of information that the Profuomo website sends to your computer while you are visiting our website. Cookies work in conjunction with so-called content on the website to capture and remember information. For example, cookies are used to remember which items you have placed in your shopping cart.

Why do we use cookies?

Profuomo uses cookies to carefully record your preferences, such as which items you have placed in your shopping cart. This way, we can serve you even better. Profuomo also uses cookies to collect data about the number of visitors and interactions on our website, to discover trends, and to obtain data about your product interests. The purpose of this is that we can further optimize our website and make personal recommendations to visitors of Profuomo.com.

Prefer not to receive cookies?

You can set your browser to not accept cookies. If you do so, please be aware that the Profuomo website will be less user-friendly. Click on the links below to find out how to disable cookies for each browser.

Safari (iOS)

Safari (macOS)

Chrome

Internet Explorer

Firefox

Edge

Which cookies do we use?

We use the following cookies for different purposes:

Functional cookies
We use these cookies to make our website more user-friendly. For example, functional cookies allow us to store information previously entered (such as which items were placed in the shopping cart). This allows us to distinguish you from other visitors to the website, so Profuomo is able to improve your shopping experience.

Analytical cookies
We use these cookies to analyse how visitors use our website, which enables us to continuously improve our site and service. For example, statistics are collected on the number of visitors to the website and which pages are viewed most frequently. These cookies are only used to improve the performance of the website and thus the user experience.

Marketing cookies
These cookies require the consumer's consent. For example, we use these marketing cookies to see which pages or products you have viewed on our website. We use this information to show you relevant Profuomo advertisement on other websites or platforms you visit, such as Google or Facebook.

If you do not give us permission to place these marketing cookies, you may still see Profuomo advertisements on other websites. This is then no longer based on your behaviour on our website.

Web statistics

To make our website as user-friendly as possible, we use product information, sales figures and website behaviour. We use the following tools to obtain and analyse this information:

Google Analytics
Profuomo uses Google Analytics, a web analytics service provided by Google. Google Analytics uses cookies to facilitate analysis of your website use, to create reports about website activities and to provide other services, such as Adwords. Our Google account has been set up in a privacy friendly way, so no traceable personal data is stored and no data is shared with third parties.

Hotjar & Visual Web Optimizer
Hotjar allows us to analyse how visitors of Profuomo.com use the website (e.g. to see which product filters are used most). With Visual Web Optimizer (VWO) we do A/B-tests and are we able to compare two different versions of a webpage. Both tools use cookies that are used to further optimise the Profuomo website and thus make it more user-friendly.

Personalisation tool
In addition to the tools to analyse website behaviour, we also use a personalisation tool. This tool ensures, for example, that we can make product recommendations and personalised offers based on the products you have viewed.

Retargeting
Both Profuomo and third parties use cookies. Cookies placed by Profuomo are called first party cookies (for example, which items you have placed in your shopping cart). Cookies placed by a party other than Profuomo are called third-party cookies. These third-party cookies can store website behaviour over time and make it possible to show you personalized ads on social media, for example.

With all these tools, we entered into a processing agreement ourselves or through our digital agency. If you would like more information on how Google uses data, please see the Google our privacy policy or the Google Analytics Google our privacy policy.

Have you accepted or rejected our marketing cookies, but would you like to change this? You can change your permission at any time using the cookie settings below.

Last modified: 21-10-2021